This session focused on the critical role of sales and marketing strategies in the success of healthcare and biotech startups. Dr. Anand emphasized that innovation alone is insufficient unless supported by effective commercialization strategies. He highlighted the need for startups to understand their target market, build strong branding, and engage customers meaningfully.

The workshop was designed to provide participants with practical tools and frameworks that could be applied to entrepreneurial ventures emerging from healthcare and allied sciences.

Click here for report